Transitioned to a platform-first strategy, shifting from standalone hardware to bundle-only machine offerings to simplify onboarding and improve perceived value. Global machine sell-out units grew year-over-year, serving as a leading indicator for the monetization flywheel despite a 2% decline in total company sales. The company launched Joy 2 and Explore 5 machines on all-new architectures, with the Joy 2 specifically designed to lower barriers to entry at a U.S. price point between $99 and $129. I ...