New guide provides essential strategies for marketers navigating the future of generative search engine optimization and zero-click customer journeysAUSTIN, Texas, May 8, 2025 /PRNewswire/ -- Orange 142, a division of Direct Digital Holdings (NASDAQ: DRCT) and a leader in digital marketing solutions for mid-market brands, today announced the release of "Best Practices Guide to Generative Engine Optimization (GEO)", a forward-looking playbook enabling marketers to thrive in an era of AI-powered search.With s ...