National Advertising Division Recommends T-Mobile Discontinue Certain Comparative Savings Claims for its Mobile Telephone Service; T-Mobile to Appeal
New York, NY, May 19, 2025 (GLOBE NEWSWIRE) -- In a challenge brought by Verizon Communications Inc., BBB National Programs’ National Advertising Division recommended that T-Mobile US, Inc. discontinue savings claims that appeared in a “Save on Every Plan” brochure, two commercials, “Top Three Plays of the Day” and “Holidays Are Coming in Hot: Families: Save 20%,” a T-Mobile USA press release, and on T-Mobile’s Savings Calculator website. During the challenge, T-Mobile informed the National Advertising Divi ...