Amsterdam, 9 July 2025 – Azerion, a leading European digital advertising platform, today announces the sale of its subsidiary Whow Games, the lion’s share of its Premium Games segment, to DoubleDown Interactive, part of South Korea-based DoubleUGames, for a total consideration of €65 million. The deal consists of an upfront payment of €55 million and an earn-out of up to €10 million, subject to customary adjustments. The transaction marks another significant step in Azerion’s strategy, a journey the compa ...