Comscore Achieves Full JIC Certification for National TV Measurement Including Persons-Based Data
Certification Highlights Comscore’s Leadership in Big Data and Transactable Media MetricsRESTON, Va., July 10, 2025 (GLOBE NEWSWIRE) -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that the U.S. Joint Industry Committee (JIC) has expanded Comscore’s certification for its national TV measurement solution to include Personified Demographics, delivered through Comscore’s unique big data methodology. This milestone is in addit ...