Netflix wants to mature its ad business from infancy to "Adolescence," and the company just made a key international hire to help boost sales. The streamer recently hired Ed Couchman to lead its UK advertising sales team, Netflix confirmed to Business Insider.Couchman is set to join Netflix later this year from Spotify, where he had been head of advertising sales for the UK and Northern Europe since 2023. He is a familiar face on the UK advertising scene, with experience in both traditional and digital med ...