Ituran Targets Global Two-Wheel Market with Yamaha and BMW Motorrad Partnerships
The Company's move in Brazil marks start of broader motorcycle growth strategyAZOUR, Israel, Aug. 26, 2025 /PRNewswire/ -- Ituran Location and Control Ltd. (NASDAQ: ITRN), a global leader in vehicle telematics, is expanding its reach in the motorcycle market through new partnerships with Yamaha and BMW Motorrad in Brazil. These new deals mark the start of a focused, strategic push into the fast-growing global two-wheeler segment, with Latin America the fastest growing region in the world.Ituran's connected ...