Key Takeaways The Trade Desk is expanding in CTV, retail media, Kokai adoption, and international markets.Amazon's ad revenues jumped 22% in Q2 2025, fueled by its DSP, CTV reach, and broad partnerships.TTD shares slid 40.8% in a month, while AMZN fell 2.1%; both trade at high forward P/E valuations.Both The Trade Desk, Inc. (TTD) and Amazon.com, Inc. (AMZN) play pivotal roles in the digital advertising ecosystem. While TTD is a pure-play ad-tech firm built around a demand-side platform (DSP), AMZN is an e- ...