Pro vs. DIY: Which Customer Segment Will Power Lowe's in 2025?
Key Takeaways Pro sales at Lowe's are gaining strength, outpacing DIY as backlogs and survey results show steady demand.Acquisitions of ADG and the pending FBM deal expand Lowe's Pro reach in drywall, flooring and cabinetry.DIY demand holds, but Pro offers higher tickets, recurring sales and a more resilient growth engine.Lowe's Companies, Inc.’s (LOW) second-quarter fiscal 2025 performance offers insight into the company’s customer strategy. While the company delivered comparable sales growth of 1.1% drive ...