Elevated Costs Challenge Coca-Cola: How Will the Brand Adapt?
Key Takeaways Inflation, higher logistics and currency headwinds are squeezing KO's margins despite revenue growth in Q2.Brands like Coca-Cola Zero Sugar, fairlife, BODYARMOR and Sprite continue to drive growth.Coca-Cola leverages pricing initiatives, "all-weather" strategies and packaging innovations.The Coca-Cola Company (KO) continues to deliver steady top-line growth, but rising costs remain a pressing challenge that weighs on its near-term profitability. In second-quarter 2025, the company reported rev ...