DAVE's CAC Moves Up: Is Profitability Still in the Picture?
Key Takeaways DAVE's CAC rose 13% YoY in Q1 and reached 50.9M, with bottom-line growth nearly tripling in Q2.Dave Inc.’s (DAVE) customer acquisition cost (CAC) increased 13% year over year during the first quarter of 2025 due to strategic refinements in its marketing approach. During the second quarter of 2025, CAC witnessed a slight rise to $19. This ...