Here's How Bloomingdale's & Bluemercury Drive Macy's Growth in 2025
Key Takeaways Bloomingdale's net sales rose 4.6% y/y and comparable sales grew 5.7%, hitting record Q2 results.Bluemercury logged its 18th straight quarter of comparable sales growth at 1.2%.Exclusive collections and new brands strengthen Macy's luxury strategy and market share.Macy’s Inc. (M) is placing significant emphasis on its luxury divisions, Bloomingdale’s and Bluemercury, as central pillars of growth under its Bold New Chapter strategy.In the second quarter of fiscal 2025, Bloomingdale’s reported a ...