An updated edition of the July 30, 2025 article.The way people consume entertainment has been revolutionized in the last twenty years, as audiences shift decisively from scheduled cable television to flexible, digital streaming platforms. What began as an emerging technology in the 1990s quickly scaled into a mainstream phenomenon with the launch of YouTube in 2005 and Netflix’s on-demand model in 2007. Since then, the combination of faster internet speeds and the rise of smartphones has reshaped viewing ha ...