Shein enters bricks-and-mortar retail in France, sparking backlash
Yahoo Finance·2025-10-02 17:30
(Reuters) -Online fast-fashion retailer Shein plans to open its first bricks-and-mortar shops in France in November under an agreement with department store owner Société des Grands Magasins, a move that sparked criticism from French retailers. The stores in the BHV department store in central Paris and Galeries Lafayette department stores in five other French cities mark a new step for Shein, which has up to now only hosted temporary marketing-driven pop-ups around the world. SGM president Frédéric Merl ...