Puma Promotes Maria Valdes to Chief Brand Officer
Yahoo Finance·2025-10-28 03:52
Puma is reorganizing its brand marketing division. On Monday, the German athletic company said it is creating a new structure in the division to include product creation, innovation, go-to-market as well as brand marketing. Puma noted that the move is aimed at enabling “stronger and more consistent” storytelling for its products. More from WWD As a result of this move, Maria Valdes, who was previously chief product officer, will become chief brand officer to oversee this new organization at the managemen ...