Smart packaging is gaining ground across Latin America as brands in food, beverage and pharmaceuticals look to extend shelf life, improve food safety and strengthen traceability from factory to shelf. Brazil, Mexico and Argentina are leading uptake of active and intelligent packaging—such as freshness sensors, QR codes and RFID tracking—driven by urbanisation, a growing middle class and pressure to cut food waste. Drivers: shelf life, food safety and traceability Producers are turning to active packagin ...