Key Takeaways PTC partners with Lamborghini to unify CAD, PLM and ALM, modernizing product development.PTC tools like Windchill, Codebeamer and Creo improve traceability, collaboration and speed.PTC plans to showcase its Intelligent Product Lifecycle with AI features at CES 2026.PTC Inc. (PTC) recently announced that Automobili Lamborghini S.p.A. is leveraging its Intelligent Product Lifecycle solutions to modernize product development by unifying design, engineering and operations on a centralized, AI-driv ...