Paying a fair price for a great business is a good idea, and that's just what you'll get with this iconic consumer staples company.How much are you willing to pay for a good company? That's not an idle question, because if you pay too much, you can turn a good company into a bad investment.At the same time, however, good companies don't often go on sale. For conservative long-term investors, a fair price for a good company is usually a sign to buy. That is why you'll probably want to invest $1,000 in this i ...