J.M. Smucker's Coffee Sales Rise: Is Pricing Still the Key Driver?
ZACKS·2026-01-02 22:11

Key Takeaways SJM's U.S. Retail Coffee sales rose nearly 21% to 848.9millioninQ2,drivenbypricing.J.M.Smuckersaidpricingadded11pointstocomparablesalesgrowthacrossitsbrands.SJMexpectsa40−centelasticityhitinFY26anda50−centgreencoffeetariffimpact.TheJ.M.SmuckerCompany’s(SJM)U.S.RetailCoffeesegmentpostedsolidsalesinthesecondquarteroffiscal2026,withpricingbeingthemaindriverofgrowth.Segmentnetsalesincreasedabout21848.9 million in Q2, driven by pricing.J.M. Smucker said pricing added 11 points to comparable sales growth across its brands.SJM expects a 40-cent elasticity hit in FY26 and a 50-cent green coffee tariff impact.The J. M. Smucker Company’s (SJM) U.S. Retail Coffee segment posted solid sales in the second quarter of fiscal 2026, with pricing being the main driver of growth. Segment net sales increased about 21% year over year to 848.9 million, ...