El Pollo Loco adds big experiences to loyalty program
Yahoo Finance·2026-03-17 17:28
This story was originally published on Restaurant Dive. To receive daily news and insights, subscribe to our free daily Restaurant Dive newsletter. El Pollo Loco is expanding the bonuses offered to consumers by its Loco Rewards program to include seasonal LTOs, early access to new menu items, special Friday bonus drops, personalized offers and greater access to curated events and experiences, according to a Monday press release. The chicken chain and Coca-Cola have partnered to offer El Pollo Loco rewards ...