WPP names first chief transformation officer to drive Elevate28 plan
Yahoo Finance·2026-04-13 19:00
This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. WPP has named Anne-Isabelle Choueiri to the newly created role of chief transformation officer, according to a press release. The appointment of the executive, who joins from The Estée Lauder Companies, is a key move in WPP’s recently announced Elevate28 strategic overhaul. In her new role, Choueiri will be tasked with designing and implementing the operations ...