Sydney Sweeney's new ‘jean shorts' ad campaign leads to spike in American Eagle shares
Sydney Sweeney just dropped a fresh ad for American Eagle — and it gave a rise to the teen retailer’s shares.The company’s stock soared 9% on Wednesday — closing north of $19 — after it renewed its tie-up with the “Euphoria” star with a new blitz for denim shorts — headlining it “Syd for Short”.“What brand am I wearing?” Sweeney quizzes in the new campaign video — a 15-second, rapid-fire montage that shows her posing in assorted shorts and skimpy cutoffs against beach backdrops. 4 Sydney Sweeney in her n ...