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Could more price hikes be coming to Netflix this year? Analysts think so
NetflixNetflix(US:NFLX) Fox Business·2024-03-03 02:50

Netflix binge-watching could soon get even pricier. It could happen if the streaming giant decides to hike how much it charges for its memberships again and, according to UBS telecom and cable analyst John Hodulik, that may very well be in the cards this year.UBS "expect[s] to see rate increases this year" that will drive average revenue per membership up by 5% with help from "scaling ad revenues," he said in a recent research note. FOX Business reached out to the company for comment. Netflix currently has ...