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Kroger Announces the Sale of Vitacost.com, Inc.
Prnewswire· 2026-01-09 20:00
Advisors RBC Capital Markets, LLC is serving as financial advisor and Weil, Gotshal & Manges LLP are serving as legal advisors to Kroger. Ducera Partners, LLC is serving as financial advisor and Latham & Watkins, LLP are serving as legal advisors to iHerb. CINCINNATI, Jan. 9, 2026 /PRNewswire/ -- The Kroger Co. (NYSE: KR) today announced the sale of its subsidiary, Vitacost.com, Inc., an eCommerce retailer of health and wellness products, to iHerb. The transaction closed on January 8. "As we shared earlier ...