This story was originally published on CX Dive. To receive daily news and insights, subscribe to our free daily CX Dive newsletter. Dive Brief: Delta Air Lines’ “relentless focus” on improving customer experience, with an eye toward premium offerings, is paying off, executives said on a Q3 2025 earnings call Thursday. Retention rates among customers of premium products is in the mid 80 percent range, CEO Ed Bastian said. “At the heart of our position of industry leadership is a relentless focus on e ...