Extra Value Meal (EVM)
搜索文档
Can BROS' Breakfast Strategy Unlock the Next Phase of Revenue Growth?
ZACKS· 2025-12-12 00:36
Key Takeaways Dutch Bros is scaling breakfast with hot food in 160 shops to grow morning-daypart relevance.Ovens finish faster than drinks, keeping drive-thru throughput intact during peak hours.Full breakfast rollout is expected by the end of 2026, supporting long-term revenue and shop expansion.Dutch Bros Inc. (BROS) is entering 2026 with a strategically meaningful shift centered on scaling its breakfast capabilities through a systemwide hot food rollout. Management has framed the initiative as a long-ter ...