EUROPE | Medical Supplies & Devices Equity Research May VA Hearing Aid Data +1% YoY VA purchase values improved 1% YoY in May when adjusted for business days (-4% YoY when unadjusted due to 1 trading day less). SOON's market share dropped by 180bps MoM to 54.1%. Demant's market share increased by 360bps MoM to 21.6%, and GN's market share decreased 100bps to 8.9%. WSA's market share expanded 40bps MoM to 6.3%. Starkey's market share dropped by 110bps MoM at 9.1%. ~1% yoy increase in May when adj. for busine ...