Starbucks vs. Chipotle: Which Stock Is the Better Buy After the CEO Switch?
Brian Niccol's move affects both of these companies significantly.The restaurant industry was abuzz last week with the surprise announcement that star CEO Brian Niccol was leaving the burrito world for a taste of coffee. He steered Chipotle Mexican Grill (CMG 3.45%) out of a marketing disaster when he took the helm in 2018, and the stock gained more than 950% from the time he took over through to its stock split this June.Starbucks (SBUX -0.25%) investors are hoping that he can bring some fresh brew to thei ...