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How a CEO's exit and a Jeep 'comeback' led to Stellantis being the only automaker to advertise during Super Bowl 59
STLAStellantis(STLA) CNBC·2025-02-11 02:20

Actor Harrison Ford touts Jeep and Americana while taking a dig at another Detroit automaker during StellantisStellantisDETROIT — A CEO's exit, electric vehicles making the industry run around like "headless chickens" and a company's U.S. revival all came together to make Ram and Jeep parent Stellantis the only automaker with a Super Bowl 59 commercial.That's according to Stellantis Chief Marketing Officer Olivier Francois, who said while other automakers abandoned this year's big game amid industry uncerta ...