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British Airways' NDC content now live in Sabre's travel marketplace
SABRSabre(SABR) Prnewswire·2025-03-18 20:30

SOUTHLAKE, Texas, and LONDON, March 18, 2025 /PRNewswire/ -- Sabre Corporation (NASDAQ: SABR), a leading global travel technology company, today announced the launch of British Airways' New Distribution Capability (NDC) content in Sabre's travel marketplace. Starting today, Sabre-connected travel agencies worldwide can shop, book, and service NDC offers alongside traditional ATPCO/EDIFACT options.By activating NDC through Sabre, agencies will seamlessly manage British Airways' offers and orders via Sabre Re ...