Here is the stock with buy rank and strong value characteristics for investors to consider today, May 29th:  South Plains Financial (SPFI) : This bank holding which provides commercial and consumer financial services to small and medium-sized businesses and individuals, carries a Zacks Rank #1 (Strong Buy), and has witnessed the Zacks Consensus Estimate for its second quarter earnings increasing 10.2% over the last 60 days.South Plains Financial has a price-to-earnings ratio (P/E) of 11.42 compared with 22. ...