Can OppFi's Customer-Centric Approach Boost Its Market Position?
Key Takeaways OPFI focuses on underserved borrowers via a bank-partner model and sub-650 FICO credit access. AI and ML tools raised OPFI's auto-approval rate to 79% in 1Q25 from 73% a year earlier. OppLoans earned a 4.7 Trustpilot rating and NPS of 78, reflecting strong customer loyalty and trust.OppFi’s (OPFI) customer-centric approach serves as its paramount differentiator within the alternative lending platform market. While most players vie for market share, OppFi’s priority toward customer experience ...