Nike has built some momentum recently, but it could move higher.Nike (NKE 0.86%) has dominated the sportswear arena for more than a generation, but the Swoosh has had a rough few years recently.The company flailed under former CEO John Donahoe as a pivot to a more tech-centric business model backfired. Nike overinvested in performance marketing, spending on things like Google Search rather than the brand-building campaigns it's known for, and it neglected its wholesale business, creating an opportunity for ...