Planet Fitness: Equity Story Has Gotten Better
Following my coverage on Planet Fitness (NYSE: PLNT ) in March, in which I recommended a strong buy rating due to the strong demand fundamentals, improving franchisee economics, and international expansion potential, this post is to provideI take a fundamentals-based approach to value investing.I disagree with the common misconception held by many investors that low multiple stocks must be cheap. I look for companies that offer the best long-term durability at the most affordable prices. Consequently, I hav ...