Looking at the universe of stocks we cover at Dividend Channel , in trading on Friday, shares of Flowers Foods, Inc. (Symbol: FLO) were yielding above the 7% mark based on its quarterly dividend (annualized to $0.99), with the stock changing hands as low as$13.78 on the day. Dividends are particularly important for investors to consider, because historically speaking dividends have provided a considerable share of the stock market's total return. To illustrate, suppose for example you purchased shares of t ...