But why is this sector suddenly so attractive? The answer lies in a powerful convergence of demographics, economics, changing consumer behavior and a shift toward organised retail.Also Read: US multinational General Mills craves stake in Balaji Wafers, tooUrbanisation and lifestyle shifts are changing eating habitsIndia’s rapid urbanisation is reshaping how and what people eat. With more people living in cities, working longer hours, and commuting further, the demand for convenient, ready-to-eat snacks is ...