The First Sales Hire Playbook
Hello and welcome to The GTMnow Newsletter – the media brand of VC firm, GTMfund. Build, scale and invest with the best minds in tech. This is one of the most common questions that we get from early-stage founders:“How do I make my first sales hire?”For founders, hiring the first sales rep is one of the most critical inflection points. Get it right and it’s a massive growth unlock. Get it wrong and it can be detrimental.“About half of first sales hires don’t make it past their first year.”While it often hap ...