The startup prices its products at the affordable-premium range of INR 199 to INR 699 to target consumers in metros and address the booming demand from Tier II and III citiesKids’ beauty startup Tuco Kids bets on natural ingredients to market its skincare and haircare products aimed at the underserved section between babies and teensJust a little tweak. That’s all it takes to imagine Snow White in the age of Gen Alpha tweens. Only the eternal quest gets a makeover: “Mirror, mirror on the wall, who’s the pre ...