Thomas & Friends Unveils Refreshed Look and Logo, Full Steam Ahead Into the Next Era of a Beloved Global Brand
EL SEGUNDO, Calif.--(BUSINESS WIRE)--Thomas & Friends™, the beloved children's franchise from Mattel, reveals a bold new look for Thomas the Tank Engine, kicking off a full-franchise relaunch rolling out this fall. Marking the first step in a broader brand evolution, the update honors more than 80 years of storytelling and authentic train-culture while paying homage to its heritage and introduces a modern aesthetic designed to inspire today's children and fans of all ages. Since his debut in 1945, Thomas th ...