AT&T drops 3 new phone plans to keep customers from switching
AT&T is seeing more consumers switch carriers amid elevated competition. In recent months, it has seen a higher percentage of loyal phone customers cancel service. Amid these challenges, the carrier has added three new phone plans to attract new customers and help discourage loyal ones from looking elsewhere. In the fourth quarter of 2025, AT&T saw its postpaid phone churn, the percentage of customers who disconnected their phone service, reach 0.98%, according to its latest earnings report. This is hig ...