Snapchat highlights opportunities for insurance brands
This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. Snapchat published a new report into how its users plan their insurance purchases, with the study highlighting opportunities for insurance-related marketers and brands. This is likely not an obvious angle, associating youth-focused Snapchat with insurance promotions. But according to the data compiled by Ipsos and Snap, “Snapchatters are among the most p ...