mysondanube Investment Thesis Business Overview (Brief) Starbucks (NASDAQ:SBUX) has somehow managed to achieve one of the strongest brands in the world, built not just on coffee, but on a broader coffee-centric experience. More than just brewing, their strategy revolves around menu innovation, featuring diverse hot and cold drinks, caffeine and alternative options, and a range of breakfast, snack, and lunch items. This approach has rewarded them handsomely, capturing a dominant 41.5% market share in the cof ...