Tesla's New Pricing Could Help Shares Public Domain/Wikimedia Commons Tesla (NASDAQ: TSLA) has cut the price of one of its most expensive optional features. Full self-driving will now cost $99 monthly, down from$199. CEO Elon Musk announced the change on X. It may help Tesla’s shares, which went down 31% this year. There are several ways Tesla could make a comeback.The company describes the technology: “Your car will be able to drive itself almost anywhere with minimal driver intervention and will contin ...