The NBA‘s new round of rights negotiations has reportedly lured NBCUniversal back to the league after an absence of more than two decades. NBCU is planning to bid $2.5 a year for rights to the games, according to the Wall Street Journal. If the offer is successful, the company would supplant media rival Warner Bros. Discovery, whose TBS and TNT cable networks began carrying NBA games in 1988. TNT has been the flagship Turner network associated with pro basketball, with its Inside the NBA the gold standard ...