Authenticity on Social Media
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How to build a LinkedIn following without being cringy: CFO Peer Audit
Yahoo Finance· 2026-02-11 17:06
“I don’t think about LinkedIn as a content platform. I think about it as a credibility platform, especially as a CFO. CEOs, peers, employees, board members and investors will Google you or look you up on LinkedIn before working with you. LinkedIn has become the first impression of your professional life. When I think about being authentic on the platform, I think about that first impression. There should not be a gap between how I talk on my podcast or write on LinkedIn and who I am in real life as a leader ...