New Analysis of 1 Billion+ Reviews and Contributions Shows Experiences Driving Travel Planning Key trends for this year include a surge in pet-friendly travel bookings (up 260% year-on-year) and the growth of extreme adventure experiences (up 79% year-over-year). But the real story is the value placed on experiences themselves. Travelers aren't just visiting destinations anymore, they're intentionally planning trips around the activities, experiences and connections they want to have. From 'Sweat Jetting' m ...