合作内容 - Pinterest与Instacart达成新的零售媒体合作，使Pinterest广告可直接通过Instacart购买[1] - 合作允许Pinterest用户在几次点击内完成购买，最快30分钟送达商品[2] - 初期合作将允许在Pinterest上投放广告的品牌基于真实零售购买行为向Instacart第一方受众群体展示广告[3] - 后续计划引入闭环测量，将Pinterest广告与实际产品销售数据关联，证明营销活动效果[3] 平台功能 - Pinterest平台上的灵感发现可转化为即时购买行为，缩短用户从发现到购买的路径[2] - Instacart广告生态系统包括Instacart Marketplace、220多个杂货电商网站、店内Caper购物车和平台外合作[4] - Instacart通过整合其零售媒体数据，为品牌提供更精准定位高购买意向Pinterest用户的方式[5] - Pinterest平台正在整合更多可直接购买的功能以推动销售[6] 行业趋势 - 零售媒体网络已成为行业标配，沃尔玛和亚马逊等零售巨头多年来通过这类网络销售广告[5] - Instacart在2024年6月与YouTube合作使视频广告可购买，实现当天送达[6] - Pinterest连续三个季度发送给广告商的外链点击量同比增长超过一倍[6]

Creative Realities (CREX) Q1 2025 Earnings Call May 14, 2025 09:00 AM ET Company Participants Ryan Mudd - Interim CFORick Mills - CEOBrian Kinstlinger - MD, Director of Research & Head of Technology Research Conference Call Participants Cal Bartyzal - Equity Research AnalystHoward Halpern - Principal Equity Analyst Operator Good morning. This time, I would like to welcome everyone to Creative Realities twenty twenty five First Quarter Earnings Conference Call. This call will be recorded and a copy will be a ...

Creative Realities (CREX) Q1 2025 Earnings Call May 14, 2025 09:00 AM ET Speaker0 Good morning. This time, I would like to welcome everyone to Creative Realities twenty twenty five First Quarter Earnings Conference Call. This call will be recorded and a copy will be available on the company's website at cri.com following the completion of the call. The company has prepared remarks summarizing the interim results for the first quarter along with additional industry and company updates. Joining me on the call ...

Creative Realities (CREX) Q4 2024 Earnings Call March 17, 2025 09:00 AM ET Company Participants Ryan Mudd - Interim CFORick Mills - CEOGeorge Sautter - Chief Strategy Officer & Head of Corporate DevelopmentBrian Kinstlinger - MD, Director of Research & Head of Technology ResearchBen Howard - Private Equity Associate Conference Call Participants Jason Kreyer - Senior Research AnalystHoward Halpern - Principal Equity AnalystNone - Analyst Operator Good morning. At this time, I would like to welcome everyone t ...

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