Kering and L’Oréal have made it official: The two French giants said Sunday that they are forming a long-term strategic partnership in beauty and wellness. In a joint announcement, the companies said the binding agreement encompasses the acquisition of the House of Creed by L’Oréal, and gives L’Oréal the rights to enter into a 50-year exclusive license for the creation, development and distribution of fragrance and beauty products for Gucci, commencing after the expiration of Kering’s current license with ...