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FMCG Forecast | Pressure Continues on FMCG's Growth Rate in 2026
凯度消费者指数· 2025-10-16 11:50
According to Worldpanel, China's FMCG market will remain in a period of adjustment in 2026, with an estimated annual sales growth of 0.9% . Household care is showing stability, with forecasts of 2.5% growth in 2026. YTD growth reached 3.1%, though Q3 slowed to 1.7%, in line with the broader market deceleration. Personal care is recovering only slowly, with forecasts predicting a marginal -0.1% decline in 2026. While YTD 2025 growth stood at 1.1%, momentum stalled in Q3 with 0% growth, highlighting continued ...