NEW YORK, July 15, 2025 (GLOBE NEWSWIRE) -- Nexxen International Ltd. (NASDAQ: NEXN) (“Nexxen” or the “Company”), a global, flexible advertising technology platform with deep expertise in data and advanced TV, today announced it anticipates benefitting from the announcement that Vestel recently entered a strategic partnership with VIDAA, the world’s second largest and fastest-growing smart TV platform. Nexxen has a strategic partnership with VIDAA, which is set to expire at the end of 2026, and currently ho ...

VIDAA announced that it will serve as the smart TV operating system for Vestel’s CTV OEM base, furthering Nexxen’s European CTV reachNEW YORK, July 15, 2025 (GLOBE NEWSWIRE) -- Nexxen International Ltd. (NASDAQ: NEXN) (“Nexxen” or the “Company”), a global, flexible advertising technology platform with deep expertise in data and advanced TV, today announced it anticipates benefitting from the announcement that Vestel recently entered a strategic partnership with VIDAA, the world’s second largest and fastest- ...

文章核心观点 - 奈克森国际有限公司宣布与VIDAA签署非约束性谅解备忘录，拟延长并扩大现有战略合作关系 [1] 合作内容 - 奈克森将保留全球独家访问VIDAA自动内容识别数据的权限，并将广告变现独家权限扩展至北美地区VIDAA媒体的展示广告变现 [2] - 奈克森可能对VIDAA进行额外投资，以加速VIDAA智能电视在美国的长期市场拓展 [2] 合作性质 - 谅解备忘录不具约束力，需进行最终协议的谈判和签署，并满足惯例成交条件 [3] 奈克森公司介绍 - 为全球广告商、代理商、出版商和广播公司提供数据和高级电视应用服务，技术栈包括需求方平台和供应方平台，以奈克森数据平台为核心 [4] - 总部位于以色列，在美国、加拿大、欧洲和亚太地区设有办事处，在纳斯达克上市 [5] VIDAA公司介绍 - 2014年推出，是智能电视平台全球领先企业，拥有超400个品牌合作伙伴和超4000万台联网设备 [6] - 为观众提供全球和本地内容，注重易用性、速度和安全性，平台集成应用程序、流媒体服务和直播电视 [6]